Posting left and right but not getting any traction on Instagram? If you are tired of hearing crickets whenever you post, this blog will give you six hacks you can apply to start increasing your engagement rate.

Ready to start promoting your business or your services through social media platforms? One of the first things you need to figure out is the tools you will be using to help make things easier.

Pinterest is perhaps one of the most under-utilized social platforms for businesses. It’s always seen as an inspiration board or a platform where one goes to for DIY ideas - but what if I tell you that is the exact reason why you should be present on this platform?

In launching your business, aside from your inventory, your business model, and goals - another thing you need to determine is which social media platforms you should be present in to promote your service or products you are offering.

In launching your business, one of the things you should focus on (I’m not even kidding about this) is defining your target audience.

Are you familiar with the Know-Like-Trust Strategy? Let's be honest, you cannot expect people to buy what you are selling right away. If that is a thing then we will all be rich by now.